Wedding


Skype Interview with Pen Weddings | Sarah and Rick Pendergraft

Skype Interview with Pen Weddings | Sarah and Rick Pendergraft I had the pleasure of interviewing Sarah & Rick Pendergraft from Pen Weddings. We chatted for about 40 mins and discussed working with photographers, dealing with flash, and some great ideas on storytelling. About Sarah & Rick Pendergraft Sarah & Rick Pendergraft have made a name for themselves in the wedding community with their focus on storytelling and raw emotion. Their work has been featured on the Today Show and CNN, and over the past three years their short films have been ...

Read More


Wedding Video Revisions | Keep Customers Happy Without Losing Money

How To Handle Video Revisions Without Losing Money and Keeping Customers Happy. Have you ever delivered the most amazing wedding film to your client only to hear the dreaded words "I love my film but....."? You're not alone. I've had revision requests for 15 years. I've had all types of clients request them. Difficult ones, easy going ones, micro-managers, laid back ones, you name it. Sometimes we go a long time before we get requests and sometimes it feels like every other film gets them. This is the final stage in your customer's experience. The goal for successful ...

Read More


Understanding How To Grow Your Wedding Video Business (Or Any Business)

There is a philosophy that motivates growth for almost everything in life. It’s made up of 2 phases, exploring and settling. In the video below I explain it as growing (exploring) and settling in (settling) but you'll get the point. You can describe this concept in many ways, but lets put it in terms of how to grow your wedding business. Exploring Phase (grow) The exploring phase is the idea that we look to learn and re-invent ourselves. We strive to set ourselves apart so that we can own our style and attract customers that love our style. This process ...

Read More


Pre-Production Is Crucial For Wedding Filmmakers

Pre-production is just as important as filming or editing a wedding film. Many filmmakers seem to skip over this crucial part. We reach out to our wedding clients before their event to cover the final planning and story elements. This ensures that we can do the best job possible for them. Here is what we cover during this call.   Schedule Having a solid schedule is the only way you can ensure the best product for your wedding clients. It’s pretty simple, you just let the client know how much time you need to do your thing. Remind them to combine the ...

Read More